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The Beatrix Girls Partner with Peavey Electronics
The Beatrix Girls, a new line of collectible pop star dolls driven by original music, has partnered with Peavey Electronics. As part of the agreement, the new doll line will hit center stage for the...
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COMMENTARY: Be a Rock Star—Through Play!
From the ages of 9 to about—oh I don’t know—now, few things got me more excited than hearing a Spice Girls song. I remember the days of standing in front of my mirror with a hair brush belting out all...
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The Beatrix Girls Sign New Licensees
With an official launch still to come this year, The Beatrix Girls brand has already announced nine new licensing agreements after its successful introduction at the International Licensing Show. The...
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The Beatrix Girls Makes Its Retail Debut at Toys “R” Us Stores Nationwide
The Beatrix Girls, a new line of collectible pop-star dolls driven by original music, is set to empower and inspire young girls nationwide with its retail debut this month at Toys “R” Us stores...
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The Beatrix Girls Debuts Five Track EP Across Major Music Channels
The Beatrix Girls, a collectible line of pop-star dolls with their own original music, has developed a digital music platform to coincide with the dolls’ Toys “R” Us launch this holiday season. Their...
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COMMENTARY: So Long Spice Girls–Introducing The Beatrix Girls
There were the Dixie Chicks, the Spice Girls, and even The Pussy Cat Dolls. But now, there’s an all-new girls’ band with its sight set on taking over the world—The Beatrix Girls. If you haven’t heard...
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PopStar Club Launches New Custom Sales Program for Independent Specialty Stores
PopStar Club, makers of the collectible pop star line, The Beatrix Girls, has introduced a specialty retailer program in support of independent retailers nationwide. The custom sales program offers...
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